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BEAUTY EDITOR | CONTENT STRATEGIST | BRAND CONSULTANT
"Sophia is one of the most knowledgable, trusted voices in beauty. She understands the science and really cares about the details, which makes her such an asset. Beyond her expertise in beauty, she’s also very creative, has major respect within the industry, and has deep expertise in the world of digital storytelling, audience building, and commerce. She’s truly the total package."
- Michelle Lee, former editor in chief at Allure magazine
"Sophia is the best editor I have had the pleasure of working with. Not only does she have a keenly tuned intuition about what stories will perform, but she also values the importance of telling impactful stories regardless of whether it will reach the masses, or the few who really need it. Not only is she a compassionate leader, but she is also extremely skilled at mining through site analytics to craft content plans that will suit each team member’s strengths. In my time working with Soph, she was generous with sharing her insights, whether it was the latest SEO best practices (which saw a 100% increase in SEO site traffic YoY) or which skin-care products weren’t worth my money. It’s rare to work with an editor who understands editorial content so wholly, and I’m forever manifesting a place back on her team, no matter where she heads next.
- Angela Law, managing editor, Refinery29
"Sophia is hands-down the most knowledgeable, thorough, and thoughtful editor I've worked with. Her expertise of the beauty industry — across both UK and US markets — is impressive and her passion comes through in every piece she writes or edits. The work I'm most proud of is that which I've done under the meticulous guidance of Sophia."
- Tori Crowther, freelance beauty editor and former beauty editor at PopSugar UK
Testimonials
I'm grateful to have had the opportunity to work with many incredible and talented people on both sides of the Atlantic. I'm also grateful they've agreed to share a few kind words about working with me.
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